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Search Engine Optimisation

optimizing a web page for core web vitals

The UX Designer’s Guide to Core Web Vitals for SEO: Striking the Perfect Balance

Leave a Comment / Web design, Search Engine Optimisation, Uncategorized /

“I want the design to be just like Dangote Group’s website.” That was what a client once told us. Until we showed him that it was possible but would cost him his website speed (based on several factors) unless he was willing to explore other design choices. Some business owners prioritise visuals over technical performance, […]

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website navigation on a tablet to monitor core web vitals

Website Navigation: Best Practices for SEO & User Experience

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“Frustrating!” Have you ever landed on a website looking for something specific – a product page, a contact form, their blog – and felt like you were lost in a maze? Endless menus, confusing labels, or a complete lack of clear direction. That’s the feeling of bad website navigation. The problem is, that it’s not

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website redesign with a mobile-first website design to ensure local SEO success

The Ultimate Guide to Mobile-First Website Design for Lagos Businesses

Leave a Comment / Search Engine Optimisation, Uncategorized, Web design /

Imagine this: a potential customer in Lagos, smartphone in hand, desperately needs your service. They’re stuck in traffic, with precious minutes ticking away. They search… Maybe your website looks terrible on a small screen. Maybe your website loads slower than a go-slow on Third Mainland Bridge, forcing them to give up.  The opportunity – and

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website redesign with a mobile-first website design to ensure local SEO success

Website Redesign Done Right: Safeguard Your Search Rankings and Attract More Customers

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Imagine spending months (and thousands of naira) on a beautiful new website for your Lagos business. It launches…and your search rankings plummet. Customers who used to find you easily on Google are now lost in the digital wilderness. This is the website redesign nightmare, and it’s more common than you’d think. But fear not –

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a mobile-first website design to boost local SEO for business website

How to Build Websites for Local SEO Success

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If you want customers in your neighbourhood to find you online, local SEO (Search Engine Optimization) is compulsory. Your website is the cornerstone of your local search presence. But beyond just having a professional website, it needs to be strategically built and promoted to appear when people search for businesses like yours in your area.

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choosing-website-fonts-in-web-design

Website Fonts Guide: Achieve Design Harmony with Lightning-Fast Performance

Leave a Comment / Search Engine Optimisation, Web design /

The choice of website fonts might seem purely aesthetic but they play a surprisingly significant role in your website’s speed, user experience, and even search engine visibility.  Unoptimized fonts can lead to sluggish load times, a frustrating experience for visitors, and potentially hurt your search rankings. On the other hand, strategic font choices can transform

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image optimization for website speed as part of great website design practices

Image Optimization: Boosting Your Website Speed and User Experience

Leave a Comment / Search Engine Optimisation, Web design /

Google hates slow websites! Image-heavy websites that neglect optimization seriously jeopardize their search engine rankings.  If your stunning visuals can’t be found easily, what good are they?   While visuals are undeniably powerful for attracting and engaging customers, their impact is lost on a slow-loading website. This comprehensive guide will teach you the essential strategies

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website speed optimization for businesses

The Ultimate Guide to Quick Website Speed Optimization for Businesses

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Imagine a potential customer arriving at your beautifully designed website, eager to learn about your business. But within seconds, frustration sets in – the page is slow to load, images crawl to appear, and their excitement wanes. By the time the content appears, they’ve bounced and your chance to convert them has vanished.  In 2024,

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technical SEO for web designers

Top Technical SEO Secrets Every Web Designer Should Know

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Imagine spending hours crafting a professional business website, only to have it languish in search engine obscurity. The culprit? Technical SEO oversights. And even the most talented designers can make them. Not unless you’ve unblocked the secrets of making websites that search engines adore just as much as users.  Get ready to transform into an

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