optimizing a web page for core web vitals

The UX Designer’s Guide to Core Web Vitals for SEO: Striking the Perfect Balance

Leave a Comment / Web design, Search Engine Optimisation, Uncategorized / Babafemi Adebajo

“I want the design to be just like Dangote Group’s website.” That was what a client once told us. Until we showed him that it was possible but would cost him his website speed (based on several factors) unless he was willing to explore other design choices. Some business owners prioritise visuals over technical performance, […]

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how to make your website trustworthy by the website layout and interaction

How to Make Your Website Trustworthy: Essential Design & Content Tips

Leave a Comment / Uncategorized / Babafemi Adebajo

“Why should I trust you?” This is the unspoken question every visitor to your website asks themselves. If you’re a website owner, you must understand the subtle cues and strategies that answer the question ‘How can I make my website trustworthy?’ With online scams and faceless businesses on the rise, people crave reassurance before they

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website redesign with a mobile-first website design to ensure local SEO success

The Ultimate Guide to Mobile-First Website Design for Lagos Businesses

Leave a Comment / Search Engine Optimisation, Uncategorized, Web design / Babafemi Adebajo

Imagine this: a potential customer in Lagos, smartphone in hand, desperately needs your service. They’re stuck in traffic, with precious minutes ticking away. They search… Maybe your website looks terrible on a small screen. Maybe your website loads slower than a go-slow on Third Mainland Bridge, forcing them to give up. The opportunity – and

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understanding commercial intent drives conversion

Commercial Intent: The Key to Content that Drives Conversions

Leave a Comment / Uncategorized / Babafemi Adebajo

Crafting a successful content strategy means understanding the different reasons people search online. In our previous posts, we explored the power of search intent and how to master informational intent for thought leadership. Now, let’s dive into commercial intent – where potential customers are actively seeking solutions and ready to make decisions about a purchase.

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The UX Designer’s Guide to Core Web Vitals for SEO: Striking the Perfect Balance

How to Make Your Website Trustworthy: Essential Design & Content Tips

The Ultimate Guide to Mobile-First Website Design for Lagos Businesses

Commercial Intent: The Key to Content that Drives Conversions

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