Search Engine Optimisation

Woman showing the joy after choosing the right wordpress plugins for your website

Everything You Need to Know About WordPress Plugins in 2025

59,000 plugins. That’s the rough amount of WordPress plugins you’ll find for free in the repository. More than enough to numb your mind and make you wonder how you’ll ever find your way around. These plugins are your secret weapon for transforming a basic professional website into a powerful, customized platform that caters to your […]

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a creative agency in lagos

How to Actually Choose a Creative Agency in Lagos That Gets You

Let’s be real – finding the right creative agency in Lagos can feel like trying to find a unicorn. Everyone claims to be innovative, cutting-edge, and results-driven. But how do you cut through the buzzwords and actually find an agency that understands your business, goals, and your unique vibe? Well, you’re in luck. This isn’t

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guide to website redesign

The Ultimate Guide to Website Redesign in 2025: Transforming Your Online Presence

Meet Emeka, a Lagos-based delivery driver with a loyal customer base and a reputation for speedy service. But something was missing – growth. Relying solely on word-of-mouth and flyers, his reach was limited. Then, a chance conversation with a web designer friend led to a simple website showcasing his services, menu, and contact information. The

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technical SEO secrets listed when sharing goals for a professional web design

Beyond Aesthetics: Defining the Goals of a Website Redesign Process

Imagine you’re setting off on a road trip. You have a shiny new car, a full tank of gas, and a playlist ready to go. But without a destination in mind, you’re just aimlessly driving around. A website redesign without clear goals is a lot like that aimless road trip. You might end up with

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schema markup for SEO after coming up with goals for website redesign

Demystifying Schema Markup: The Secret Weapon Your Website Needs

Imagine being able to whisper directly into Google’s ear, telling it exactly what your website’s content means. That’s essentially what schema markup does. While semantic HTML provides the basic structure, schema markup adds a layer of rich, machine-readable context that helps search engines understand your content on a deeper level. Think of it as the

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Global communication background, business network design to depict semantic navigation

The SEO Power of Semantic Navigation: Menus, Breadcrumbs, & Links (That Users Love Too!)

Imagine trying to navigate a new city without street signs or a map. Frustrating, right? Your website visitors feel the same way when your navigation is confusing or unclear. Semantic navigation isn’t just about pleasing search engines; it’s about creating intuitive pathways for users to discover your content. This post is a deep dive into

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Still life of red thread connection to depict heading tags and content hierarchy

How Heading Tags Can Help Your Website Rank Higher on Search

Have you ever skimmed through an article, your eyes darting from one heading to the next, quickly grasping the key points? That’s the power of well-crafted heading tags – they organize your content, making it easy for readers to consume. But did you know that heading tags also play a vital role in SEO? Search

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semantic html mistakes being hunted for by a lady in hijab

The Future of Semantic HTML in SEO: What Web Designers Need to Know

Semantic HTML isn’t a static concept; it’s constantly evolving alongside search engines and the wider digital space. As web designers, understanding these trends isn’t just about staying ahead of the curve – it’s about future-proofing your websites for continued SEO success. It’s about ensuring your website doesn’t become a one-hit-wonder. Let’s explore what’s on the

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Couple making plans for content migration using color palette and laptop

A Basic Guide to Content Migration for Website Redesigns in 2025

Imagine this: You’ve spent months planning the perfect website redesign. The new design is stunning, the user experience is seamless, and the functionality is top-notch. But after launch, your website traffic plummets, and your hard-earned search rankings disappear. What went wrong? The culprit could be a common, yet often overlooked aspect of website redesigns: content

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