Ever tried to open a website on your phone and given up because it took too long to load? Your customers feel that same frustration when they load your website and encounter a slow website. Such a performance will cost you money except you fix it. This is where Google’s Core Web Vitals come into […]
A Nigerian Business Owner’s Guide to Core Web Vitals (LCP, INP, & CLS) Read More »
If your website runs on WordPress, Google Site Kit offers a streamlined way to access key performance data directly within your dashboard. But how does it connect with the more common Google Search Console (GSC), and what does this pairing mean for your business strategy? Knowing the distinct roles of these tools and how they
Using Google Site Kit: Simplifying Search Console Insights for Businesses Read More »
In our last post, we established why Search Engine Optimization (SEO) is essential for Nigerian businesses aiming to thrive online in 2025. You understand why you need to be visible when potential customers search on Google. Now, the next logical question is: “Okay, but what does an SEO agency do all day to make that
What Does an SEO Agency Do for a Business? (A Look Inside Our Process) Read More »
When you need to find some information, do you start walking your streets or do you immediately go online and type into a Search bar? Now assume the person searching is your potential customer and they’re searching for a service you offer. Will they find your business, or will they find your competitor? Online search
What is SEO and Why Does My Nigerian Business Need It in 2025? Read More »
Nigeria’s e-commerce market is projected to hit $9.54 billion in 2025. To grab your share, your website must be optimized for search engines. If you can’t even be found, how will you compete? As a top-rated website design agency, we’ve seen first-hand what these e-commerce platforms can do and have pulled that data to create
Best E-commerce Platforms for SEO in Nigeria (2025) Read More »
Temu! That’s the new e-commerce brand everyone is talking about. And why not? With a potent mix of aggressive paid advertising, relentless social media campaigns, influencer marketing, clever gamification, and some SEO efforts, Temu has made it virtually impossible for the average online shopper in Nigeria not to notice them. Bad news for your e-commerce
How to Rank Your Nigerian E-commerce Store on Google: A Practical Guide Read More »
The way people search online is changing. Instead of typing short, fragmented phrases into a search bar, many are now using their voices to ask questions, give commands, and find information. This shift towards voice search is particularly significant in Nigeria, where mobile phone usage is high and voice assistants are becoming increasingly popular. For
Why Long-Tail Keywords are Essential for Voice Search Optimization Read More »
Long-tail keywords are a must-use if you want to create a successful SEO strategy. They’re specific, targeted phrases that often convert better than broader, more generic keywords. But how do you find these valuable long-tail keywords? While there are many keyword research tools, one of the best resources (and it’s free too) is Google Search
How to Find Long-Tail Keywords Using Google Search Console in 2025 Read More »
SEO is constantly evolving. New strategies emerge, old tactics fade away, and the competition for the top rankings becomes fiercer. One new strategy making waves is an emphasis on long-tail keywords. There’s been a growing emphasis on the power of long-tail keywords – those specific, niche phrases that attract highly targeted traffic. Amidst this shift,
Are Short-Tail Keywords Useless in 2025? Read More »
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