A few months ago, we decided to redesign our website. This wasn’t a mere aesthetic makeover, but a strategic move to address some glaring issues holding us back. We’re a web design agency (and a top-rated web development agency!) If our digital home wasn’t delivering results, we knew something had to change. Why We Opted […]
The Story Behind Our Website Redesign: Lessons Learned and Success Stories Read More »
A website redesign is a significant undertaking, but it doesn’t have to be overwhelming. Breaking the process down into distinct stages ensures a smooth transition and maximizes your chances of success. Behind a Successful Website Redesign Let’s dive into each phase, revealing the secrets behind a successful website redesign. Goal Setting and Research This is
The Website Redesign Process: A Behind-the-Scenes Look Read More »
Many businesses make the mistake of thinking their website is complete upon launch. They view their website as a “set it and forget it” project. In reality, a successful website requires continuous attention and optimisation. Think of it like a car requiring ongoing care to perform its best. Let’s explore why ongoing website management isn’t
Ongoing Website Management: The Secret Ingredient for Online Success Read More »
Web designers wield immense power to shape a user’s choices. From the colours we select to the placement of buttons, subtle design decisions can have a profound impact on how people interact with a website. While this power can be harnessed for good, it’s equally important to be aware of persuasive design techniques that can
Persuasive Design Techniques: Ethical Considerations for Designers Read More »
Finding the right web designer is crucial for building a successful online presence. However, the web design industry has its share of unethical practices. From misleading claims to hidden fees, some web designers waste your time and money, and can actively harm your brand’s reputation and long-term visibility. Arm yourself with knowledge about the most
Unethical Web Design Practices: Common Red Flags to Avoid Read More »
Web design is no longer purely an exercise in aesthetics. Today, the most successful websites are those strategically built upon a deep understanding of user behaviour. That’s where data-driven design comes in. By meticulously analysing your website analytics, you gain actionable insights that inform design decisions and boost website conversions. This approach replaces intuition with
Boost Website Conversions: The Power of Data-Driven Web Design Read More »
In the past, website design was often driven primarily by aesthetics or what “looked good” to the brand team. However, for the smartest brands today, a truly successful website needs to appeal to both human visitors and the algorithms that drive search results. That’s where the power of web analytics comes in. Web analytics go
Web Analytics: The Key to Designing for SEO Success Read More »
Designing a website often involves a mix of intuition, best practices, and a dash of personal preference. But what if you could eliminate guesswork and let your actual website visitors decide what works best? That’s where A/B testing comes in. It’s a data-driven approach that can transform how you optimise your website for success. Think
A/B Testing for Web Design: A Critical Key to Higher Conversions Read More »
We’re thrilled to announce that Edens Digital has been recognized as the Top Web Development Company in Lagos State by the Reecho World Biz and Top Notch Nigeria Businesses and Professionals Award! This prestigious honour celebrated at the Lagos Oriental Hotel on April 17th, 2024, acknowledges our dedication to providing exceptional web development services which
Edens Digital Wins Prestigious Award for Top Web Development Agency in Lagos Read More »
We are a data-driven, customer-centric digital marketing and web design agency in Lagos, serving clients all over the world
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